2016 is here and it’s time to set some goals for your business – and what better way than with New Year’s Resolutions?  The New Year is a good time to reflect on your business's progress over the past year and plan how you want your business to develop.
Marketing should be one of your priorities for the New Year. Too often the task of promoting a small business slips to the bottom of the to-do list in the press of urgent tasks. If you want to attract new customers, you have to make marketing a priority. Make sure your website is up to date, and ensure that it’s mobile friendly.  Today, upwards of 50% of your local traffic is coming from a mobile device.
Business planning should also become a weekly event.  Planning is vital if you want a healthy, growing business. Business planning lets you take stock of what worked and what didn't work, and helps you set new directions or adjust old goals.
MACC will introduce many new events in 2016.   We start with a discussion on business planning and family succession at our February monthly meeting.  Our March meeting will review how building codes affects our businesses and review the process required to obtain bonding.  We will also introduce many new topics in our “Workshop Series” that focus on business development and technical training for your employees.   
2016 is the year for you to become more involved in this organization.  Attend our events, sponsor our events, and help shape the future of this organization.   I’m looking forward to seeing you soon, and remember to visit our web site at www.maccny.org for upcoming events.